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Free CRM for DJs

DJ CRM that follows up on every lead

A held date with no deposit is just a maybe on your calendar

DJ CRM for a DJ business holds quotes, follow-up and missed-call text back. DJs use it for the jobs that already fill the week. Wedding venues and planners hand couples a short list of DJs they trust. Getting on that list, and answering fast when. The CRM is free to start. Text-back comes with Ascended, $449 a month.

Updated

Puffly tracks every date inquiry from first message to the last song, and Puff drafts the nudge when a hold is about to expire. Free to start.

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Where DJ business leads come from

  • Preferred vendor lists

    Wedding venues and planners hand couples a short list of DJs they trust. Getting on that list, and answering fast when a couple reaches out, is most of the work.

  • Short clips on Instagram and TikTok

    A dance floor video from last Saturday gets shared. People message you asking if you are free on a date, and the message can sit for days.

  • Wedding directory listings

    Couples browse a few DJs, send the same date question to several, and read the replies side by side.

  • Schools, companies, and repeat hosts

    A homecoming committee, a company holiday party, or a family that hired you for a sweet sixteen and now needs you for a graduation.

What slow follow up costs a DJ business

The first question is nearly always whether you are free on a date, and couples often ask several DJs at once. If you answer two days late, the date may already be spoken for. Even after a hold, a deposit that never comes leaves a date blocked that another client could have booked.

DJ CRM features: quotes, follow-up and missed-call text back

Puffly's pipeline is yours to name. Here is one way a DJ business could lay it out.

  1. Date inquirySomeone asked if you are open on their date.
  2. Date held, quote sentYou told them the date is free, sent your package price, and set a hold.
  3. Deposit receivedThe date is officially booked and the hold is gone.
  4. Music questionnaireYou are collecting must-plays, do-not-plays, timeline, and announcements.
  5. Event playedThe night is done, and now come the review, the photos, and referrals to friends.

Follow up moments worth a reminder

  • Date inquiry came in Sunday night and you have not answered yet

    "Hey Jordan, thanks for reaching out! I'm free on June 14. Here's what my packages look like. Want to hop on a quick call this week?"

  • A date hold expires on Friday and the deposit has not come in

    "Hi Lauren, quick heads up that I'm holding June 14 for you through Friday. Want to lock it in with the deposit, or do you need a few more days?"

  • Couple is two months out and the music questionnaire is still blank

    "Hi you two! Whenever you have a spare ten minutes, please fill out the music questionnaire. It helps me build the perfect night for you."

Puff, your AI teammate, drafts these messages and lines up who to call next. You approve or edit each draft, even from a phone notification, and you get 10 seconds to cancel before it sends.

The shape of the year

Wedding season tends to peak in late spring and early fall, with homecoming and prom stacking on top and holiday parties filling December. January and February are quiet, so use them to chase old date inquiries and to pitch corporate and spring events. Put the event date in the deal name so you can see your calendar at a glance.

Missed calls and after-hours calls

DJ work misses calls because the person who would answer is already with a customer. Wedding venues and planners hand couples a short list of DJs they. The next caller rarely leaves a voicemail they trust. They phone another DJ business and book whoever picks up.

Missed-call text back covers that gap. The call still rings your phone first. If you do not pick up, the caller gets one text in your words, with your business name and a reply STOP line, and the missed call is saved as a lead. Consent and quiet hours still apply. If no text goes out, the call says why. It comes with the Ascended plan at $449 a month.

Wedding season tends to peak in late spring and early fall, with homecoming and. That is when an unanswered phone costs the most jobs. An AI receptionist can pick up, take the details and book a time when you allow it. Each call ends as Booked, Message, Transferred or Failed. Text back is the written reply. Many DJs use both.

DJ lead follow-up, step by step

DJ lead follow-up is a short sequence, not a pile of reminders. Work the deal in this order, and write the date on it before you leave.

  1. Date inquiryCapture it the day it arrives. Someone asked if you are open on their date. A dj lead that stays in a private text is the one that goes cold by Thursday.
  2. Date held, quote sentSend the number with the day you will check back. You told them the date is free, sent your package price, and set a. Put that check on the dj deal so it does not depend on memory.
  3. Deposit receivedWhen they say yes, book the date and write what you promised. The date is officially booked and the hold is gone. The customer should see the same facts you do.
  4. Music questionnaireDo the work, then say what happens next in one message. You are collecting must-plays, do-not-plays, timeline, and announcements. A short update prevents the call that asks if you forgot them.
  5. Event playedAfter the job, ask for the review or the next visit while it is fresh. The night is done, and now come the review, the photos, and referrals to. Then close the loop on the record.

If a DJ business step sits still, Puff can draft the next message and send it to your phone to approve or edit. Nothing Puff drafts goes out until you say so. The list itself is free to start.

Jobs, seasons and objections for a DJ business

Treat each source as its own next step. A dj week usually mixes Preferred vendor lists, Short clips on Instagram and TikTok, Wedding directory listings, Schools, companies, and repeat hosts. Write the source on the deal when you create it, along with the customer's words, so Monday's list shows a new ask apart from a repeat customer. Wedding venues and planners hand couples a short list of DJs they trust. Getting on that list, and answering fast when a. A dance floor video from last Saturday gets shared. People message you asking if you are free on. The point of the list is that those two do not get the same follow-up.

The deals that stall sound ordinary. Date inquiry came in Sunday night and you have not answered yet A useful reply names the job: "Hey Jordan, thanks for reaching out! I'm free on June 14. Here's what my packages look like. Want. A date hold expires on Friday and the deposit has not come in "Hi Lauren, quick heads up that I'm holding June 14 for you through Friday. Want to. Save those as tasks on the record. A busy afternoon should not be what erases them.

DJ CRM FAQ

How do I avoid double booking?

Puffly is not a calendar, so keep your main calendar as the source of truth. Put the event date in each deal name and set a task before every hold expires so dates do not get stuck.

Can couples fill out a form to start?

Yes. Puffly has a branded lead form you can share as a link or embed on your site. Ask for the date, the venue, and the guest count up front.

Will Puff message my couples on its own?

No. Puff drafts the follow up and outreach waits for your approval by default, so you decide what goes out.

Guides

Start with the free CRM.

Leads, contacts, deals, tasks and your own branded lead form cost nothing. No card to start. Bring your leads in from a Google Sheet or add them by hand.

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