Free CRM for wedding venues

A couple toured on Saturday and signed somewhere else by Tuesday

Puffly tracks every inquiry from first tour request to signed contract, and Puff drafts your follow up after each tour. Free to start.

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Where wedding venue leads come from

  • Wedding directories and Google

    Newly engaged couples search for venues in their area and send the same inquiry to a handful of places on the same evening.

  • Planners and vendors

    Wedding planners, photographers, and DJs who have worked at your venue and tell couples it is worth a look.

  • Website tour requests

    Someone fills out a form asking for a date and a guest count. It's often late at night, and they expect a friendly reply by morning.

  • Guests from other weddings

    A guest at a Saturday wedding at your venue gets engaged a few months later and remembers the ballroom.

What slow follow up costs a wedding venue

Couples usually tour several venues in a weekend, and the details blur together by Monday. The venue that sends a warm note the next morning is the one they remember. Popular dates can also go to another couple while a maybe sits without a reply.

A pipeline that fits a wedding venue

Puffly’s pipeline is yours to name. Here is one way a wedding venue could lay it out.

  1. InquiryA couple asked about a date, a guest count, and pricing.
  2. Tour scheduledYou have a walkthrough on the calendar and the couple knows what to expect.
  3. Toured, decidingThey have seen the space and are thinking it over or touring elsewhere.
  4. Date hold sentYou are holding a date for a few days while they decide.
  5. Contract and depositThe paperwork is signed, the deposit is in, and the date is theirs.

Follow up moments worth a reminder

  • A couple toured Saturday and said they wanted to talk it over

    "Hi Kayla and Ben, it was so good to meet you both on Saturday! Any questions I can answer? I can hold October 12 for you through Friday."

  • A hold on a Saturday in May expires in two days with no reply

    "Hi Nora, just a heads up that we're holding May 17 for you until Thursday. Let me know if you'd like to move forward or need a bit more time."

  • An inquiry came in for a Saturday that is already booked

    "Hi Ryan, that Saturday is taken, but I have a Friday evening and a Sunday afternoon open that month. Want to see them in person?"

Puff, your AI teammate, can draft these messages and line up who to call next. Outreach waits for your approval unless you choose otherwise.

The shape of the year

Engagement season after the holidays sends a wave of tour requests in January through March, and peak wedding dates run through spring and fall. Summer and winter weekdays are slower, so offer Fridays, Sundays, and off-peak days to couples on a budget. Because couples book a year or more ahead, keep following up with last year's unbooked inquiries.

Questions from wedding venues

Can couples book a tour online?

Puffly includes online booking, so a couple can choose a tour time that fits your schedule. You set which days and hours are open.

How do I keep track of date holds?

Put the date and hold expiry in the deal name, and set a task for a day or two before it lapses. Then Puff can point it out when the hold is close to ending.

Can I send pricing to couples?

Yes. Puffly includes quotes, so you can send a package price and see who has opened the conversation and who has gone quiet.

Start with the free CRM.

Leads, contacts, deals, tasks and your own branded lead form cost nothing. No card to start. Bring your leads in from a Google Sheet or add them by hand.

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