Free CRM for remodeling contractors

Remodel leads take months to decide. Stay close the whole way.

A kitchen or bath project can take weeks of talk before anyone signs. Puffly keeps the bid, the design questions and the next step in one place.

Where remodeling company leads come from

  • Past clients and their friends

    A finished kitchen gets talked about at dinner parties. Most of your best jobs come from someone who already saw your work.

  • Designers, architects and realtors

    They meet homeowners before you do. One reliable referral partner can bring several projects a year.

  • Google reviews and a project gallery

    Homeowners research a contractor closely before inviting them in. Reviews and photos decide who gets the call.

  • Yard signs and jobsite neighbors

    A dumpster and a sign in the driveway spark conversation up and down the street.

What slow follow up costs a remodeling company

A remodel is a big decision, so homeowners collect bids for weeks and lean toward the contractor who seems organized and responsive. If your bid goes out and nobody follows up, it can sit in a stack. Past clients who planned a second phase may start over with someone else.

A pipeline that fits a remodeling company

Puffly’s pipeline is yours to name. Here is one way a remodeling company could lay it out.

  1. Consult requestA homeowner wants to talk about a project, with a rough idea of scope and budget.
  2. Walkthrough and scopeYou've seen the space, listened to what they want and noted any structural surprises.
  3. Bid outA written proposal with allowances, timeline and what's excluded.
  4. Contract and depositThey've signed, permits are being pulled and the start date is on the calendar.
  5. Build and punch listWork is underway, and the last stretch is a final walkthrough of small fixes.

Follow up moments worth a reminder

  • Bid sent ten days ago, homeowner is comparing three contractors

    "Hi Elena, it's Chris from the remodeling crew. I wanted to check in on the bathroom bid. Happy to walk through any line items with you, or adjust the scope if the budget is tight."

  • A past client from two years ago mentioned wanting to redo the upstairs bath

    "Hi Tom, you mentioned the upstairs bath when I was last out. Want me to stop by and look at it? Since we already know the house, I can give you a rough number quickly."

  • Final punch list is done on the kitchen

    "Hi Maria, the punch list is wrapped up. If you're happy with how it turned out, would you leave us a review? And if you know anyone planning a project, we'd love an introduction."

Puff, your AI teammate, can draft these messages and line up who to call next. Outreach waits for your approval unless you choose otherwise.

The shape of the year

Many homeowners plan in winter and build from spring through fall. That makes late fall and winter the time to keep bids warm and past clients in touch, so your spring schedule is already filling.

Questions from remodeling contractors

My deals stay open for months. Does that work?

Yes. A deal can sit at the bid stage as long as it needs to. Puff can flag who has gone quiet so you can check in.

Can I track designers and architects who refer me?

Yes. Add them as companies or contacts, so you can see who sends work and when to say thanks.

Does Puff message clients on its own?

No. Puff drafts the message, and outreach waits for your approval by default.

Start with the free CRM.

Leads, contacts, deals, tasks and your own branded lead form cost nothing. No card to start. Bring your leads in from a Google Sheet or add them by hand.

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