Towing CRM that follows up on every lead
A missed 2 a.m. call is a stranded driver dialing the next tow truck
Towing CRM for a towing company holds quotes, follow-up and missed-call text back. Towing companies use it for the jobs that already fill the week. A driver on the shoulder types tow truck near me and calls the first few names. Most of these are. The CRM is free to start. Text-back comes with Ascended, $449 a month.
Puffly keeps missed callers, property managers and repair shop accounts in one list, so the jobs that repeat do not depend on who remembers to call.
Where towing company leads come from
Roadside searches
A driver on the shoulder types tow truck near me and calls the first few names. Most of these are one time jobs.
Motor club and insurance dispatch
Contract work comes through a dispatcher, so the relationship is with the network, not the person in the car.
Repair and body shops
Shops need cars moved between bays, lots and yards, and they usually call the same operator each time.
Apartment complexes and lot managers
Managers who deal with abandoned or wrongly parked vehicles want one company they trust and a signed agreement.
What slow follow up costs a towing company
A stranded driver does not leave a voicemail and wait. They call the next company. On the business side, a property manager who asks for a rate sheet and hears nothing for a week signs with whoever answered. Repeat accounts are where a tow company earns steady money, and they need someone to stay in touch.
Towing CRM features: quotes, follow-up and missed-call text back
Puffly's pipeline is yours to name. Here is one way a towing company could lay it out.
- Call or message inA roadside request from a driver or a manager asking what you charge.
- Truck sentA driver is on the way and the customer has an arrival time.
- Delivered and paidThe car is at the shop or the yard and the invoice is closed out.
- Rate sheet or agreement sentFor managers and shops that might call again, the paperwork is with them.
- Regular accountThey call you first, and they are worth a check in every so often.
Follow up moments worth a reminder
Missed call at 2 a.m. from a number you do not know
"Sorry we missed your call. Do you still need a tow? Reply with your location and what happened and we will get a truck moving."
Apartment manager asked for a rate sheet last Tuesday
"Hi, following up on the rate sheet I sent. Happy to walk the property and go over how we handle unauthorized parking. What day works?"
Body shop that used you for two transports in the spring and has been quiet since
"Hi, we have trucks open this week if you have cars to move between locations. Anything on your list?"
Puff, your AI teammate, drafts these messages and lines up who to call next. You approve or edit each draft, even from a phone notification, and you get 10 seconds to cancel before it sends.
The shape of the year
Ice, snow and the first heavy rain send the phone off the hook. Hot weather brings overheating breakdowns, and holiday weekends bring long trips. Use mild stretches to visit property managers, shops and dealers who could give you steady work when the weather turns.
Missed calls and after-hours calls
Towing work misses calls because the person who would answer is already with a customer. A driver on the shoulder types tow truck near me and calls. The next caller rarely leaves a voicemail they trust. They phone another towing company and book whoever picks up.
Missed-call text back covers that gap. The call still rings your phone first. If you do not pick up, the caller gets one text in your words, with your business name and a reply STOP line, and the missed call is saved as a lead. Consent and quiet hours still apply. If no text goes out, the call says why. It comes with the Ascended plan at $449 a month.
Ice, snow and the first heavy rain send the phone off the hook. Hot. That is when an unanswered phone costs the most jobs. An AI receptionist can pick up, take the details and book a time when you allow it. Each call ends as Booked, Message, Transferred or Failed. Text back is the written reply. Many towing companies use both.
Towing lead follow-up, step by step
Towing lead follow-up is a short sequence, not a pile of reminders. Work the deal in this order, and write the date on it before you leave.
- Call or message inCapture it the day it arrives. A roadside request from a driver or a manager asking what you charge. A towing lead that stays in a private text is the one that goes cold by Thursday.
- Truck sentSend the number with the day you will check back. A driver is on the way and the customer has an arrival time. Put that check on the towing deal so it does not depend on memory.
- Delivered and paidWhen they say yes, book the date and write what you promised. The car is at the shop or the yard and the invoice is closed. The customer should see the same facts you do.
- Rate sheet or agreement sentDo the work, then say what happens next in one message. For managers and shops that might call again, the paperwork is with them. A short update prevents the call that asks if you forgot them.
- Regular accountAfter the job, ask for the review or the next visit while it is fresh. They call you first, and they are worth a check in every so often. Then close the loop on the record.
If a towing company step sits still, Puff can draft the next message and send it to your phone to approve or edit. Nothing Puff drafts goes out until you say so. The list itself is free to start.
Jobs, seasons and objections for a towing company
Treat each source as its own next step. A towing week usually mixes Roadside searches, Motor club and insurance dispatch, Repair and body shops, Apartment complexes and lot managers. Write the source on the deal when you create it, along with the customer's words, so Monday's list shows a new ask apart from a repeat customer. A driver on the shoulder types tow truck near me and calls the first few names. Most of these are one time. Contract work comes through a dispatcher, so the relationship is with the network, not the person in the. The point of the list is that those two do not get the same follow-up.
The deals that stall sound ordinary. Missed call at 2 a.m. from a number you do not know A useful reply names the job: "Sorry we missed your call. Do you still need a tow? Reply with your location and what happened. Apartment manager asked for a rate sheet last Tuesday "Hi, following up on the rate sheet I sent. Happy to walk the property and go. Save those as tasks on the record. A busy afternoon should not be what erases them.
Towing CRM FAQ
Can Puffly dispatch my trucks?
No. It is not dispatch software. Keep whatever system you use to send drivers. Puffly is where you keep missed callers, managers and shop accounts so the repeat work does not slip.
Do I need to add every roadside customer?
You do not have to. Add the ones worth staying in touch with, like managers, shops and dealers, and let one time callers sit as contacts you can ask for a review.
What about calls I cannot pick up?
The missed call text back is an opt in automation that texts a caller when you miss them. Puff Voice, an AI receptionist, is a paid add on if you want calls answered.
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